Content & Media Standards Policy

Last Updated: February 20, 2026

Introduction

Frugare is a curated discovery and advertising platform designed to showcase exceptional businesses, services, and experiences. The quality and presentation of content across the platform are essential to maintaining the Frugare brand.

This Content & Media Standards policy outlines the requirements for images, video, descriptions, and promotional materials submitted by advertisers.

By submitting content to Frugare, advertisers agree to comply with the guidelines outlined below.

1. Professional Presentation

All content submitted for display on the Frugare platform must reflect a professional level of quality appropriate for a curated advertising environment.

Acceptable content includes:

• High-quality photography
• Professionally produced video
• Clear and accurate business descriptions
• Official logos and brand materials

Content that appears poorly lit, low resolution, distorted, or heavily compressed may be declined.

2. Image Quality Requirements

Images submitted to Frugare should meet the following standards:

• Clear and well-lit photography
• High resolution suitable for modern web displays
• Accurate representation of the business or product
• Professional composition and presentation

Images that may be rejected include:

• Blurry or pixelated images
• Excessive filters or distortion
• Stock imagery unrelated to the business
• Images containing watermarks or promotional overlays not approved by Frugare

Frugare may optimize submitted images for performance and display.

3. Video Content

Video content may be used for promotional or listing purposes and must maintain professional quality.

Acceptable video content includes:

• Business introductions
• Product demonstrations
• Location tours
• Promotional brand videos

Video submissions should be clear, stable, and properly lit.

Frugare reserves the right to edit, optimize, or decline video content that does not meet platform standards.

4. Accuracy and Representation

Advertisers are responsible for ensuring that all submitted content accurately represents their business, services, and offerings.

Content must not:

• Misrepresent products or services
• Contain false or misleading claims
• Imply affiliations that do not exist
• Present outdated or inaccurate information

Frugare may remove or request revisions to content that is deemed misleading or inaccurate.

5. Copyright and Ownership

Advertisers must have the legal right to use all content submitted to Frugare.

By submitting content, advertisers confirm that:

• They own the media or have permission to use it
• The content does not infringe on copyright or trademark rights
• Any identifiable individuals appearing in media have granted permission where required

Frugare may remove content that violates intellectual property rights.

6. Brand Integrity

Frugare maintains a curated platform designed to showcase businesses that align with a high standard of quality and presentation.

Frugare reserves the right to decline or remove content that:

• Does not align with the platform’s presentation standards
• Appears deceptive or misleading
• Reflects poorly on the platform’s reputation

This policy helps maintain a consistent and trusted experience for consumers.

7. Content Optimization

To maintain consistent design and performance across the platform, Frugare may:

• Resize or crop images
• Optimize media for faster loading
• Adjust formatting for platform compatibility

These adjustments do not alter the underlying representation of a business.

8. Policy Updates

Frugare may update these Content & Media Standards as the platform evolves. Advertisers are responsible for ensuring their content remains compliant with current guidelines.